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Blood crisis!
SANBS appeals for blood donations in moving video.
Blood crisis!
(Image: Shutterstock)

In an urgent call for support, the South African National Blood Service, SANBS, has released a goosebump-inspiring video aimed at motivating former blood donors to donate, as well as attracting new donors.

It’s a simple concept which addresses the hero vs. the underdog in each one of us, and is bound to help get the word out that the SA blood reserves currently only have 2.6 days worth of blood.

Why parents?

Well, many schools have a blood drive initiative, but if parents are encouraging their older (16+) kids to participate, this could potentially increase the “pool” of donors, making South Africa a #DOnation. If you are a regular donor, you could encourage participation from your child’s school or community of parents.

As the video suggests, “Some get medals. Some get applause. Some get idolised, and some get glorified. For others – juice and a biscuit is enough”. Check out this awesome short video, and see for yourself:

For more information on how you can donate blood or when it's safe to do so, you can visit the SANBS website, tweet @theSANBS or fan the DOnation of heroes Facebook page.

Have you ever donated blood? Would you encourage your child to become a blood donor?

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